Addressing Patron Concerns About Website Security
If a patron is concerned about not seeing "https" in your website's URL, they may assume their ticket purchase is insecure. This happens when the host website does not have an SSL certificate, even though the embedded VBO plugin is fully secure.
Key Points to Explain to Patrons:
- VBO is HTTPS Secure – Even if your website lacks an SSL certificate, the VBO plugin operates securely within it.
- Purchases are Processed via VBO – Patrons are actually buying tickets from VBO, not your website.
- SSL Certificate Confirmation – They can verify this by clicking the "SSL Secure" indicator on the ticketing page.
How to Prevent Patron Concerns
To reduce support inquiries about security:
- Purchase an SSL Certificate – These are inexpensive, improve your website’s credibility, and boost your Google ranking.
- Use Your VBO Branded Page – If you use a HTTP site and a patron is concerned, direct them to your VBO-branded ticketing page for reassurance. You can find the link under OPEN EVENTS at the bottom of the page.
Blog Post: Why it is a good time to add an SSL to your website
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